Can Lion
THE ASK:
There’s a glass lion, a bronze, a silver, and a titanium. But, creatives have more ideas killed than they do made. So what about an award for the ideas that never saw the light of day?
THE IDEA:
The Can Lion is the trophy that celebrates every idea we ever loved that got left on the cutting room floor. To make it, we smelted 11 tin cans and poured them into a mould we’d cast using a 3D-printed Cannes Lion head
We 3D printed a Cannes Lions model and pressed it into magic sand to create a mould.
We then heated the cans to 600°C and poured them into our cast.